Elite Sport.
High-Performance.
Strategic Advisory.

Building High-Performance Environments Across Sport.

Our approach at Identity Pro is built upon years of expertise and insights gained from working at the highest levels of sport, including:

What We Do

Identity Pro helps sporting organisations align leadership, behaviours, and high-performance systems to create environments where performance becomes stable, consistent, and repeatable.

Across sport, the biggest performance gap is not talent - it’s misalignment: misaligned leadership, misaligned behaviours, misaligned systems.

We fix the environment so athletes and coaches can excel.

Our Advisory Pillars

Every Identity Pro engagement follows a proven, high-performance advisory framework:

Leadership Architecture

Clear roles, behaviours, decision-making systems, and communication structures.

High-Performance System Design

Aligned workflows, review processes, training methodology integration, and department cohesion.

Identity & Culture Integration

Behavioural DNA, team identity, standards, and language that drive consistent performance.

People & Behaviour Strategy

Leadership capability, high-trust environments, and interdepartmental alignment.

Executive & Board Advisory

Governance clarity, performance oversight, long-term sport strategy.

Who We Work With

Professional clubs
National teams
High-performance departments
Sporting federations & governing bodies
Pathway and academy programs
Coaches & leadership groups
Executive and board committees

Outcomes We Deliver

Stronger, more aligned leadership
Clear standards and behaviours
Faster, more confident decision-making
Improved HP–coaching–medical–analytics coherence
Reduced friction across departments
Training habits that transfer to performance
A system that survives staff turnover

Meet Scott Miller

Founder of Identity Pro

A high-performance strategist, elite coach, and advisor trusted across sport, business, and leadership environments.

Scott Miller brings more than 20 years of high-performance experience across the English Premier League, A-League, Danish Superliga, and international football. His unique blend of coaching credentials, behavioural insight, and leadership capability positions him as a trusted advisor for sporting organisations aiming to elevate performance standards.

He holds a UEFA Pro Licence, qualifications in Exercise Science and Sport Psychology, and has built a respected media presence on Fox Sports, Sky Sports, Optus Sport, and Paramount+ - known for translating complex performance concepts into clear, actionable insights.

Today, Scott leads Identity Pro in partnering with clubs, executives, coaches, and sporting systems seeking clarity, alignment, and long-term performance improvement.

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